Manoj Chandra 

3 Aug 2018, 8 min read

Branding & PR

9 steps to creating an everlasting personal brand

Building a personal brand can pay huge dividends to an entrepreneur. Learn how you can build a personal brand.

• 6 Comments

GlobalLinker Staff 

13 Jul 2018, 1 min read

Branding & PR

Brand Loyalty - Business concept of the day

Learn about the concept of Brand Loyalty and its importance to business.

• 6 Comments

GlobalLinker Staff 

9 Jul 2018, 1 min read

Branding & PR

Brand Identity - Business concept of the day

Learn about 'Brand Identity', our business concept of the day.

• 6 Comments

Sourav Paul 

9 Jul 2018, 5 min read

Branding & PR

5 tips to build a strong identity for small businesses

Establishing an identity for your SME is a great way to make it more competitive and ensure sustainable growth.

• 3 Comments

GlobalLinker Staff 

18 Apr 2018, 5 min read

Branding & PR

How to build an evergreen brand

We explain what a brand is, why it is important to a business and how you can develop a brand strategy.

• 2 Comments

Helly Jogatar 

21 Mar 2018, 7 min read

Branding & PR

How I leveraged social media to build our brand

Helly Jogatar shares the social media branding strategies she learned while growing her customisable shoe brand.

• 6 Comments

Shama Dalal 

19 Mar 2018, 5 min read

Branding & PR

The impact of colours in customer & marketing...

Learn how to rely on colours as a branding and marketing strategy for your SME.

Sourav Paul 

1 Mar 2018, 5 min read

Branding & PR

Use colours strategically to market your brand

This Holi, Sourav Paul elaborates on the impact of colours in branding & marketing.

• 3 Comments

Ravi Kariya 

29 Nov 2017, 4 min read

Branding & PR

Rise in trademark applicants bodes well for India

The increase in applications for trademarking bodes well for the Indian economy.